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Do you mind switching to desktop?

My work is visual and detailed, the best way to view it is from a larger screen.

Robbie Sims

Software Designer

I specialize solving ambiguous problems through user centered solutions in interactive environments.

Currently looking for my next role.

I've designed and built mobile/web applications and softwares from 0-1, led cross-functional teams, and utilized design to achieve high-level outcomes creating measurable impact.

 

As a founding member of the product team at Wix, my work has transformed cutting edge technology into simple, user-friendly solutions that make the web accessible to all. My solutions have reached 250 million, and contribute to 3% of websites on the internet.

 

I thrive curating innovative solutions through design and strategically scaling high impact products in a fast paced, collaborative setting.

Wix Editor Experience

Led user experience design in partnership with Wix founders on the highest converting product in company history.

2016-2023

Wix Studio Canvas

Trailheaded research and product strategy for the company's first ever CSS based editor canvas. 

2018-2021

SEO Configuration

Crafted a unique solution to teach users about search engine optimization.

2014

Themed Page Presets

Overcame technical barriers to create preset pages tied to template theme.

2019

Mobile Navigation Bar

Fulfilled a high demand mobile navigation feature request.

2017

Wix Component System

Defined the component system contribution model and mentored designers on new products. 

2020-2023

Responsive Viewing & Editing

Design Patents

Adaptive User Interface

Dynamic Layout

Design Thinking & Innovation

Harvard Business School

Certification 2023

Professional Certifications

Product-Led Design

Pend.io

Certification 2023

Scrum Master

Scrum Alliance

Certification 2014-Present

Process & Principles

Kickoff & Definition

Concept & Validation

Guerrilla  Usability

Flow &

Edge Cases

Assets & Usability

QA

Monitor & Refinement

Research

USER CENTRIC

I make user needs the top priority in my design solutions to determine un-met needs versus over-met needs and refine product vision accordingly.

CREATIVE INNOVATION

I thrive on pushing the limits of design and technology. I believe a good balance of creativity, research and data can bring fresh ideas to competitive markets. 

COLLABORATION

I believe the best ideas are produced in a collaborative environment, where contrasting personalities allow us to explore ideas and shape product vision.

GROWTH & IMPROVEMENT

I take the initiative to update keep up with tools and technology, refining my process and evolving with the fast paced product market.

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